首页    期刊浏览 2022年01月24日 星期一
登录注册

文章基本信息

  • 标题:Factors Affecting Customers’ Satisfaction and Perception: Case Study of Islamic Banks’Service Quality
  • 本地全文:下载
  • 作者:Yayah Cheriyah ; Yayah Cheriyah ; Widya Sulistyowati
  • 期刊名称:Asean Marketing Journal
  • 印刷版ISSN:2085-5044
  • 电子版ISSN:2356-2242
  • 出版年度:2010
  • 卷号:2
  • 期号:1
  • 页码:25-32
  • DOI:10.21002/amj.v2i1.1989
  • 语种:English
  • 出版社:Universitas Indonesia
  • 摘要:This study aims to investigate the perception and expectation of the Islamic bank customers on the banks’ service quality,and how these factors affect their satisfaction and their intention to buy and to use the Islamic banks products and services.This finding implies that the Islamic banks should have pay more attention to their service quality since it would have a positif influence on customer satisfaction and purchase intention.
  • 关键词:customer satisfaction;perception;service quality;islamic bank
国家哲学社会科学文献中心版权所有